Zofia Consulting is a proud team member with Answer ALS and the NFL.
The “Game-Changing” campaign, highlighting NFL’s most famous game-changing moments, is born out of a partnership between the NFL and Answer ALS. Its purpose is to give ALS its own game-changing moment by driving donations where urgency is needed – research.
The featured game-changing moments include: Dwight Clark’s “The Catch,” Dave Casper’s “The Ghost to the Post,” Roger Staubach’s “The Hail Mary,” Odell Beckham Jr.’s “The One Hander,” and Steve Gleason’s “The Rebirth.” https://youtu.be/gfU5c4eoDl0
The 2015 social media campaign, the “Ice Bucket Challenge,” drew widespread awareness for ALS, and the “Game-Changing” campaign is building on its success to leverage the power of emotion to rally NFL fans around finding a cure for the disease.
The NFL and its teams, Team Gleason, current and past NFL players, Johns Hopkins Packard Center for ALS Research, Cedars-Sinai, Harvard and many others will also participate in the campaign. In addition, the broader ALS community including the creators of the Ice-Bucket Challenge, Pete Frates and Pat Quinn, will also be participating.
You can help NOW
Text “ALS” to 27722 to donate $5.
To further support ALS research and for more information, please visit http://answerals.org/.
Thank you for your support!
CEO, Zofia Consulting